Jessica Alba’s The Honest Company is an organization that constantly breaks glass ceilings, and its latest move is no different.
The company’s new leader, Carla Vernón, is an Afro-Latina woman who became CEO on January 9.
Why The Honest Company Hired Carla
Jessica Alba was excited to have Carla join her company.
She likes Carla because the new CEO offers strategy and vision and will take The Honest Company to the next level.
As someone who has worked at General Mills and Amazon, Carla effortlessly drives product innovation.
The Afro-Latina CEO also employs go-to-market tactics that capture their target market’s imagination, increase brand loyalty and make more money.
According to James D. White, Chair of The Honest Company’s Board of Directors, Carla brings crucial experience powering up businesses and developing successful marketing strategies.
Breaking Glass Ceilings
Carla Vernón isn’t just the new CEO of The Honest Company.
She is also among a significant minority in business: Latinx women only make up 1.6% of senior executives in the most prominent American companies.
By becoming The Honest Company’s new CEO, she gives a voice to Afro-Latina women and shows they can lead as well as anyone.
Gonzalez revealed her honor at taking on this new role in a statement.
She shared her excitement to continue driving the company’s mission of creating safe, effective, and sustainable products for families.
Gonzalez has been with The Honest Company for over five years and has played a crucial role in its growth and success.
Under her leadership as COO, the company expanded into new product categories and entered into partnerships with major retailers.
Gonzalez has also been instrumental in driving the company’s commitment to diversity and inclusion and has led initiatives to increase representation at all levels of the organization.
More Of This, Please
Gonzalez’s appointment as CEO of The Honest Company is a significant milestone for Afro-Latina women in the business world.
The appointment is a major inspiration for other women of color looking to break through the glass ceiling.
We hope her leadership will benefit The Honest Company and help pave the way for more diversity and inclusion in the corporate world.
After all, it’s time for the business world to accept that every race can lead and revolutionize businesses.