Let’s be honest: There’s no more valuable asset in any Black Girl’s makeup than a good concealer. The perfect pick can nix breakouts and blemishes, camouflage under-eye shadows, dark circles, and broken capillaries, and make you look like you just downed a shot of caffeine even if you haven’t slept a wink in weeks.
And while there are tons of incredible concealers on the market, the Tarte Shape Tape Concealers have been getting a ton of attention from celebrities, makeup artists, and #BeautyTok babes. It’s that one emergency makeup product you never knew you needed – and once you do, you’ll never have it again!
So, when we discovered that all three of Tarte’s Shape Tape Hollywood-favorite concealers are on major sale for over 53% off at Ulta Beauty – its lowest price ever – we had to let you in on it. For just today and tomorrow (ends on 27th Jan), you can score the Full Coverage Concealer, the Medium Coverage, and the Ultra Creamy version for just $15 (usually $32).
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Keep reading to find which Tarte Shape Tape Concealer works best for your skin tone and type, and once you know, stock up like crazy (before the Gen Alphas render the aisles empty. IFYKYK).
Tarte Shape Tape Ultra-Creamy Concealer, $32 ($15)
PERFECT FOR: Dry or mature skin
BENEFITS: A super-hydrating, waterproof concealer with a built-in eye cream that provides 24-hour hydration, depuffs, and camouflages dark circles and hyperpigmentation.
ANY ALLERGENS YOU SHOULD BE WORRIED ABOUT: Fragrance
PRIMARY INGREDIENTS: Avocado Butter, Hyaluronic Acid, Licorice Root, Panax Ginseng, Raspberry Ketone, Vegan Squalene
HOW ABOUT THE PRICE: Usually $32 (currently going for $15 at Ulta. Sale ends tomorrow)
WHAT’S THE SHADE RANGE: 36 shades
@jasminecsmitt Runnnn! These tarte shape tapes really are $15! ?Omg & ultra creamy is giving me life. Great buildable dewy coverage! – Not my regular content, but this can’t be missed! #tarteshapetape #viraltartemakeup #tarteshapetapeconcealer #ugccreator #blackwomanmakeup #aspiringcontentcreator #tartecosmetics ♬ dont blame me sped up – r & m <3 ⸆⸉
Tarte Shape Tape Radiant Medium-Coverage Concealer, $32 ($15)
PERFECT FOR: Healthy-looking skin and sensitive skin types
BENEFITS: A featherlight medium coverage concealer perfect for a no-fuss, no-makeup makeup look that doesn’t hide freckles or cake your face.
ANY ALLERGENS YOU SHOULD BE WORRIED ABOUT: Butylene Glycol Helianthus Annuus (Sunflower) Seed Oil
PRIMARY INGREDIENTS: Photoluminescent Complex (converts UV light to blue light to neutralize dark circles), Green Tea, Licorice Root, Niacinamide, Panax Ginseng, Triple Hyaluronic Acid Blend, Vegan Collagen, Vegan Squalene
HOW ABOUT THE PRICE: Usually $32 (currently going for $15 at Ulta. Sale ends tomorrow)
WHAT’S THE SHADE RANGE: 37 shades
@thatspersuasion This Tarte Shapetape concealer @tarte cosmetics is on sale for $15 omg !!! Run and get you some ??? #tarteshapetape #makeupreview #concealertutorial #makeupforblackwomen ♬ original sound – thatspersuasion
Tarte Shape Tape Full-Coverage Concealer, $32 ($15)
PERFECT FOR: All skin types
BENEFITS: A featherweight full-coverage concealer that offers 16-hour flawless wear. Features crease-proof technology that won’t cake or settle and smooths + brightens to make eyes appear wider and lifted.
ANY ALLERGENS YOU SHOULD BE WORRIED ABOUT: Fragrance
PRIMARY INGREDIENTS: Glycerin, Licorice Root, Mango Butter, Shea Butter
HOW ABOUT THE PRICE: Usually $32 (currently going for $15 at Ulta. Sale ends tomorrow)
WHAT’S THE SHADE RANGE: 36 shades (19 available; the rest are sold out)
@beautybunniii simple way to hide dark undereyes with the @tarte cosmetics shape tape concealers! #ad #tarteshapetape #makeupreview #concealerhack ♬ original sound – beautybunni
There are a ton of other celeb-and TikTok-approved Tarte Cosmetics products that you can grab from Ulta. We’re talking about products like the viral Green Concealer (girls with redness and discoloration will love this) and the Maracuja-infused lip oils, the Maneater Mascara, among others.
Tarte Cosmetics Best-Selling Items
Tarte Shape Tape Corrector, $32
The Tarte Shape Tape creamy color corrector is like waving a magic wand that erases the appearance of blemishes, dark spots, discoloration, and dark undereye circles.
It’s ultra-blendable and layers effortlessly under the Tarte Shape Tape Concealer and Face Tape Foundation.
Tarte Maracuja Juicy Lip Plumping Gloss, $24
Forget the cups and fillers. Tarte’s Maracuja Juicy Lip Plump Gloss with cushion comfort XL complex and hyaluronic acid speaks volumes with every swipe.
Tarte Lash Wish Best-Sellers Sets, $101 Value ($44)
Take four beauty-obsessed besties off your Galantines gift list with the Tarte Lash Wish List Set.
Lights, Camera, Lashes 4-in-1 Mascara works like a push-up bra for your lashes. Tartelette Tubing Mascara provides 24-hour flake-free and smudge-proof wear, Maneater Mascara delivers massive curl, length, and volume, and the Double Take Eyeliner offers great lash definition.
Tarte Face Tape Full Coverage Vegan Foundation, $42
The first-ever mushroom-infused foundation helps hydrate, brighten, and reduce inflammation. It also contains apple fruit extract that protects against free radicals and hyaluronic acid, delivering firmness, moisture, and suppleness.
In addition to Tarte Shape Tape products, you can shop your favorite haircare products and skincare items like eye balms, dark spot correcting serums, and fragrances on sale. The deal only lasts until Saturday (27th Jan), so snag your faves while stocks last!
Ulta Best-Selling Beauty Items On Sale
Too Faced Sexy Lips & Lashes Mascara and Lip Plumper Set, $62 ($29.40) – Online Only Price.
Pattern Leave-In Conditioner, $49 ($34.99)
Too Faced Let It Snow Globes Three-Piece Eyeshadow Palette Gift Set, $306 ($27)
Biolage Color Last Shampoo, $42 ($27.99)
Ulta Beauty Collection Cold Therapy Stainless Steel Face Roller, $20 ($15)
Mac Winter Kiss Mini Lip Duo, $30 ($14.25)
r.e.m Beauty Galactic Frost Metallic Eye Makeup Set, $53 ($19.50)
Ulta Beauty Collection Calming Rose Sheet Mask, $4 ($1.50)
Clinique Pore Refining Solutions Instant Pore Perfector, $24 ($18)
