Its’s finally here! ASAP Rocky hinted at his collab with Fenty Beauty back in July and looks like the product he flashed in his last music video “RIOT”… is finally hitting shelves.
According to COMPLEX Rocky appeared in the promotional post for Rih’s Fenty Skin product, Lux Balm, which is a “Barbados Cherry-powered lip balm” that brings “dry lips back to life with instant hydration,” according the caption under the collaborative post with Fenty Beauty’s Instagram page on Thursday.
“Flossy, glossy, Nah, bitch, this ain’t lip gloss / Lux Balm up in my palm / New collab’ with my baby mom,” Rocky rapped on the Pharrell Williams-produced song.
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Around the time of the song’s release, Rocky spoke to Complex about potentially working with Rihanna on new music, as the couple only shares one single, the “Cockiness (Love It)” remix.
Rihanna’s also been the muse in the Harlem rapper’s music videos “Fashion Killa” and “D.M.B.”
“I’m always down to collab with my partner, man,” he told Complex. “She’s a phenomenal creative. Yeah, there’s a lot of things we’re going to collaborate on, from products for children, there’s a lot of things to look forward to.”
When asked again during his Puma x F1 launch last November, Rocky declared that their best collaboration is their “beautiful angels,” RZA and Riot Rose.
“If me and my lady was to collab what could we team up and just f**king just smash and go crazy on?” Rocky asked. “I think we do a real great job at collaborating and making children. I think that’s our best creation so far.”
my man gotta support me the way asap rocky just ate in the fenty campaign.
— Beulah D. (@beusmood) January 5, 2024
and
Sorry but I might have to get my man that Asap rocky Fenty lip balm ?
— Wa_nye (@062Wanye) January 5, 2024
and
Asap rocky on the fenty luxbalm campaign is fire
— SU? (@createdbysu) January 5, 2024