According to a new press release Airbnb has named La La Anthony and their new creative director.
According to the news La La will help scale Airbnb’s talent and entertainment partnerships and create new business opportunities that connect them with passionate communities.
La La will lead strategic alignment and relationships with key entertainment partners, including celebrities, influencers, studios, production companies, and more to increase and sustain diverse representation.
She will also be responsible for incubating new products and programs that provide unique ways for partners to authentically reach their engaged audiences.
Her first project? La La Land, a unique and stylish listing in Fort Lauderdale, Florida, that’s been carefully designed and perfected by La La to host her favorite kind of trip: a getaway with besties.
About the stay
This January, La La is inviting guests to the sunshine state to beat the winter blues. Warmer weather, palm trees, and vacation vibes await as guests are able to step into La La Land to experience travel, La La’s way.
To celebrate her hosting passion project, the first three, one-night stays (for up to 5 guests) in La La Land will take place on February 2, 3 and 4 for the special price of $7, a nod to La La’s lucky number and the day her son Kiyan was born.
Following these initial guest stays, the home will be available for additional bookings throughout 2024.
Congratulations to her!