According to ABC Gap has announced it is pulling the rapper’s Yeezy Gap line of merchandise from its stores and has shut down YeezyGap.com.
Additionally, Foot Locker is pulling Yeezy products from its shelves.
“Our former partner’s recent remarks and behavior further underscore why we are taking immediate steps to remove Yeezy Gap product from our stores,” the retailer said in a statement Tuesday.
Foot Locker Inc. confirms it will be pulling Yeezy product from its stores and websites. pic.twitter.com/k0zkaAfrH3
— Shoshy Ciment (@ShoshanaCiment) October 25, 2022
In the last few weeks, retailers, social media platforms, celebrities and fashion and entertainment companies have peeled away from business alliances with West due to antisemitic remarks on a podcast, and on Twitter, amid other controversial behavior.
“Antisemitism, racism and hate in any form are inexcusable and not tolerated in accordance with our values. On behalf of our customers, employees and shareholders, we are partnering with organizations that combat hate and discrimination,” Gap announced.
Gap’s moves follows Adidas’ statement Tuesday that the company had ended its partnership with West, who has legally changed his name to Ye, with “immediate effect.”
Also on Tuesday, a spokesperson for retailer Foot Locker said that while it remains “a partner with Adidas and carry a wide assortment of their collections — we will not be supporting any future Yeezy product drops, and we have instructed our retail operators to pull any existing product from our shelves and digital sites.”
Twitter is reacting to the corporate fall out comparing the response to Ye’s anti-semantic rhetoric, to his anti-black rhetoric.
Here are a few of the comments:
Wish being anti-Black held this much weight.
— THIQUE (@ScottieBeam) October 25, 2022
and
It don’t even carry weight with us Scottie. Sunday Service happened after his ‘slavery was a choice’ comments. He was welcomed w/ open arms in Black spaces/Black award shows/Black male podcasts after those comments cuz those ppl agreed w/ him??♀️
— Reagan Gomez (@ReaganGomez) October 25, 2022
and
They have a hard line, we don’t. Black people would feel a type of way of white people called out someone for being anti thier own race. He could announce a tour Today and a new album and it would sell out. ??? we can’t get mad at them having a boundary and sticking with it
— colette woods (@shortyco206) October 25, 2022
and
Right. But, even if we did "cancel" him those brands would've still broke bread with him. They don't move until something affects them directly. We never did or will matter to others.
— Vee (@ZetaGirlTech) October 25, 2022
and
WE gotta make it that way. Why can’t sit here an sulk at another community not taking the disrespect we’ve come accustomed toward
— Just AB (@365Boss) October 25, 2022
and
They got the power and unity to make shit shake when they feel disrespected. We’re not even close to that yet and it’s gonna be a long time before we get to that point unfortunately
— IG: JosephFrontier (@JosephFrontier_) October 25, 2022
and
Black people are too busy trying to separate the art from the artist that’s why he kept getting away with it
— Big D (@LilBabyBratz) October 25, 2022
and
correct. what some would call "Black culture" others would call "anti-Black rhetoric"
— Uh. (@YRN_FRZO) October 25, 2022
and
The man was involved in the harassment of a black election worker and Diddy and Swizz Beats STILL had a campaign to support him. Stadiums FULL to capacity for those Donda shows.
— RoBEY (@ThisIsRHJ) October 25, 2022
and
Too many Black people who hate themselves be like:
"I understand"
"He ain't lying"
"It's deeper than that"
etcExcuses for the disrespect.
Accepting any and all disrespect from every group of people— KanyeF*t (@DeepInIttt) October 25, 2022
and
Agree that real power is key. However unity is key to effective power. And it's essential to set boundaries otherwise what do we expect from the world if we can't do it for ourselves? Not that the world will change straightaway if we do. We should do it for ourselves.
— Diana (Diane for the French) (@DiKitsch) October 25, 2022
and
They don’t wanna hear this though
— Tay? (@Taymoneywhite) October 25, 2022
and
We should start fighting our own battles as a community, not whine over other groups not fighting for us. We are too divided. Kanye has said so much antiblack stuff esp about BW and we allowed it. By 'We' I don't mean all of us but a group we are as strong as our weakest link.
— Mami Wata (@Tanjiro263) October 25, 2022
and
Yeah, white supremacy in a nutshell. But sadly, that’s in part because we aren’t making it. Joe Rogan saying the n-word multiple times on his show for example and Black people still supporting him.
— Frederick Joseph (@FredTJoseph) October 25, 2022
and then there is this:
The white lives matter didn’t do it nor did the George Floyd comments because they don’t give af about black ppl! But he knew the anti semitism stuff would get him exactly what he wanted. This man might be smarter than everyone thinks. ??♀️
— Masika Kalysha (@masikakalysha) October 25, 2022
In addition to the above, Aaron Donald and Jaylen Brown have announced their departure from Donda sports.
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