Snoop Dogg and Master P have sued Walmart and Post Holdings (WMT).
According to Yahoo Finance, the music legends and entrepreneurs have accused the retailers of leaving their cereal brand, Snoop Cereal, off the shelves.
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Snoop Dogg And Master P Are Pissed
We changing the game @snoopcereal available @amazon #BroadusFoods @snoopdogg can’t stop Gods Plan ?✌???? https://t.co/jcHKV6OkgZ
— MASTER P (@MasterPMiller) February 8, 2024
In June 2023, the duo shared their excitement for the launch of their cereal brand, stressing the importance of having Black-owned businesses in the cereal space.
“We also the first Black-owned cereal company. This has been going on for over a hundred years that we’ve been consumers and never owners. So, we’re changing that game.” Master P
According to the lawsuit, POST offered to buy out the cereal, but the duo flat-out refused to sell.
When asked why Snoop Cereal wasn’t in shelves, Walmart staff claimed their stores were out of stock, despite having them in the back rooms.
Take the #snoopcerealchallenge to your local Walmart and send us photos and videos of the cereal aisle. We want to see if Snoop Cereal is being kept in the back away from the community. pic.twitter.com/YestMhl9S0
— Ben Crump (@AttorneyCrump) February 7, 2024
That’s unfortunate. #SnoopCereal deserves fair treatment and proper placement on the shelves.
— Curtis F. Jeanlouis (@curtisjeanlou) February 7, 2024
I never seen this cereal no where. I just found P noodles in Market Basket in Louisiana but not in all stores either. Shhh crazy. His noodles has less sodium too
— Brandon Winey (@BIGWINEY68) February 8, 2024
