In 2021 it was reported by The Philly Voice that Influencer Dana Chanel had been sued by the Pennsylvania Attorney General’s Office after the Bureau of Consumer Protection received multiple complaints from customers of her businesses who said they were misled and scammed.
Dana Chanel known for founding the hair and skincare brand Curl Bible was accused by Attorney General Josh Shapiro of scamming consumers who paid for credit repair and marketing services.
According to ABC the influencer promoted credit repair services offered by Credit Exterminators Inc., later rebranded as Earn Company, LLC, and mobile app development services through Alakazam Apps, LLC.
In one example, the suit says a consumer who runs a nonprofit organization learned about Alakazam Apps through Chanel’s Instagram page.
She paid the company $2,000 believing she would work directly with the developers to create her custom app.
The suit says she never received an app from Alakazam.
Chanel, whose real name is Casey Olivera, has more than 796,000 Instagram followers and frequently posts cheeky videos that promote Curl Bible’s beauty products and packages.
Olivera now has to pay more than $87,000 to dozens of clients.
The restitution payments are part of a settlement agreement with the AG’s office.