Ever wished you could protect your wig or weave from tangling and matting? Now you can, thanks to Delanise Carter. She is the inventor and founder of The Hair Shield.
This is a product she launched back in 2018 as a solution for women who appreciate the quality and beauty of their extensions, wigs, and weaves.
The Hair Shield helps women to save their pieces for longer than they otherwise could, which ultimately saves time and money.
The hair care business is a thriving billion-dollar industry. Women of color spend lots of money buying and maintaining luxury extensions, wigs, and weaves.
Despite the high cost of these pieces, their owners are often forced to store them in plastic bags beneath their bathroom sink.
Such storage often leads to loss of luster, matting, and tangling. This massively lowers the lifespan of the pieces.
Women then need to pay for new pieces or spend valuable time maintaining and detangling their unruly extensions.
The Hair Shield tries to be a solution for all these issues. It’s a satin-lined storage unit which keeps in hair moisture, prevents matting and tangling, and extends the life of the extensions it stores.
The Hair Shield also has a locking feature that ensures each piece stays securely in place. It is compact in size and is great for storing in small spaces or even for travel.
The Hair Shield, like many inventions before it, is a product of necessity. Delanise often struggled with tangled hair that was improperly stored. She had to throw away these pieces and buy new ones, which became quite costly over time.
Then it hit her.
A storage solution might be the answer. She immediately began sketching initial designs for what would eventually become the Hair Shield.
She made the first version with just her sewing machine and soon enlisted a local designer to help her make a quality prototype.
Delanise’s toughest challenge was finding a manufacturer who would produce the Hair Shield at optimal quality and at the same time be cost-effective.
Thankfully, she found a quality manufacturer. And, in 2018, she ordered the initial inventory. The rest, as they say, is history.