Jason Derulo is an acclaimed singer who first graced the music scene in 2009 with his hit single “Whatcha Say.”
He has impressively diversified his income streams over the past 14 years.
But while he’s known for his musical prowess, Derulo’s entrepreneurial spirit has led him to venture into various businesses, amassing 13 sources of income.
Yet, among all these ventures, a car wash stands out as his most profitable.
Rocket Carwash Is Jason Derulo’s Main Money Maker
As Jason Derulo proudly shared in an interview with Forbes Talks, Rocket Carwash is revolutionizing the car wash industry.
He drew parallels with how Spotify transformed music, and Netflix reshaped the film sector.
According to Derulo, Rocket Carwash offers a membership model allowing customers to wash their cars anytime.
“Rocket Carwash is basically changing the way that people get their cars washed. It’s an amazing facility. You go in and you pay a membership and you can get your car washed at any time. It’s like the Spotify model and how Spotify changed the music industry. It’s like Netflix and how it changed the film industry.”
This innovative business model, combined with high-end technology, equipment, and products, has seen Rocket Carwash expand its presence across multiple states:
The company’s success is further underscored by its staggering valuation of $2 billion.
But Rocket Carwash is just one facet of Derulo’s vast investment portfolio.
Earlier this year, he acquired a stake in a new women’s volleyball team based in Omaha, Nebraska.
He’s also invested in Rumble Boxing, Catch LA, and the UK’s Project Icon.
Jason Derulo’s transition from an entertainer to a savvy businessman is evident.
“Usually I’d describe myself as an entertainer, but I feel like that has changed. I don’t think I could only say entertainer anymore. It’s business nowadays.”
His business acumen is further highlighted in his self-help book, “Sing Your Name Out Loud: 15 Rules for Living Your Dream.”
In this book, Jason Derulo shares the principles that have guided his ventures.
Despite facing challenges and failures, Derulo’s resilience and strategic investments have cemented his status as a musical icon and a successful entrepreneur.